A short walkthrough for deciding when to build a Claude Skill, and how to do it well.

A simple way to remember it: projects are persistent reusable knowledge. Skills are persistent reusable processes.
Tick each box where the answer is yes. Your score updates below.
This is a one-off or context-dependent task. Write a clear prompt instead.
Same rule as any good deliverable: a good Skill starts with a good brief. If you cannot answer these, run the workflow as a prompt a few more times until the pattern is clear.
Do not try to write the Skill yourself. Pick the path that fits your situation and use the prompt provided.
You have a workflow in mind but have not started yet. Claude will interview you, then draft the Skill. Have your templates and 2–3 example outputs ready to upload.
You have already iterated with Claude in another chat and got a good output. Open that chat and send the prompt below to package what you did.
Important: send this in the chat where the good output happened, not a new one.
team-press-release or projectx-newsletter. Avoid generic names like skill-3. Add _v2 when you iterate.